When the Luddites smashed factory frames in 1811, they weren’t rejecting technology. They were rejecting a particular economic bargain - one where factory owners captured the productivity gains while workers carried the cost.
History remembers them as anti-technology. They were really arguing about the distribution of value.
That distinction feels increasingly relevant.
Across the world we’re seeing early signals that this isn’t simply another technology adoption cycle. In China, courts have ruled that companies cannot dismiss employees simply because AI can perform their jobs, and policymakers are moving to discourage AI-driven redundancies as they pursue automation.
At the same time, graduating students in the US have begun booing commencement speakers who enthusiastically promote AI. They’re not rejecting innovation. They’re questioning what it means for a generation entering an already difficult job market.
Too much of the current conversation frames AI as technology versus jobs.
I don’t think that’s the real debate.
The real question is who captures the productivity gains, who bears the transition costs, and whether organisations make those gains visible and shared.
Every executive implementing AI has a choice. AI can become another chapter in a long history where technology concentrates value in fewer hands. Or it can become the technology that finally broadens the distribution of productivity.
History suggests the technology itself is rarely what people resist.
It’s the deal that comes with it.
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